The green conscious siblings are at it again! Founders of Sama Baby Organics, Shivani and Neha Gupta, have launched Greenista.com a blog for “fashionistas with a green conscience.” The site is primarily geared towards women who have a niche for a greener lifestyle.
The website was launched on Earth Day 2010 making a memorable entrance into the world of online green advocates. Greenista.com covers a range of topics from holistic home remedies to simple chef inspired recipes all while keeping it green. Subscribers can sign up for the weekly newsletter to receive ecolicious tidbits in their inbox. The site also participates in weekly giveaways from leading organic product companies like EO Organics, FEED, Coola, Revolution Organics and Weleda to name a few.
The two driven Greenista's are a force to be reckoned with. Neha Gupta, the youngest of the ladies studied art in Italy, France, India, and the US, not to mention her past experience in Product Development at Coach Handbags in NYC. “Being a Greenista is about making little changes in your lifestyle while keeping the planet in mind. For us, whether you are considered a light green or crunchy green, Greenista is open to all types of Greenistas!” she says. Shivani Gupta the eldest of the duo and enjoys the public relations and marketing aspects of Greenista. “For us, we love featuring green minded families like us, who are following their passion and making a difference in the world. I enjoy partnering, collaborating, and building relationships with these companies to help spread awareness to women – whether it be going green on a budget or getting wonderful organic products for their health!” she says. She lives and breathes the organic lifestyle and balances it all while prepping for her own little Sama Baby on the way. Neha is the brainchild of the design for Greenista.com. “The website is already building a great community,” says Neha, “We have celebrity interviews and sponsors in the works as well as a launch party, first in Houston and to follow in other major cities.”
These two women do everything in style all while keeping the sustainability of the environment in mind. Neha and Shivani enjoy being eco-entrepreneurs. While the pair live in separate states now, Neha in Texas and Shivani in Florida, the duo are still able to balance and work together! Greenista.com has had a great growing team of wonderful writers, celebrities joining their Board of Directors, and paying it forward by hiring interns from local colleges to teach about going green. These two young up and coming entrepreneur-ista's are just getting their feet wet in the world of organic advocacy, and are excited about Greenista.com and all its potential!
For more information or to subscribe to Greenista.com visithttp://www.greenista.com/.
Two Young Sisters in the World of Eco-Entrepreneurs at Greenista.com